No Impact Project - No Impact Week
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Change yourself - change the world. The No Impact Project " ... is an international, environmental, nonprofit project ... inspired by the No Impact Man book, film, and blog."
" ... empower citizens to make choices which better their lives and lower their environmental impact through lifestyle change, community action, and participation in environmental politics. ... Living low-impact provides a clear entry point into the environmental movement. ..."
Goals are to "Promote behavioral change .... Enable the public ... Engage people who are not already tree-hugging, bicycle-riding, canvas-bag-toting, eco-warriors ..."
Via: No Impact Project LINK