Fortune Brainstorm Green - April 21-22, 2008
Fortune's "Brainstorm Green" is an invitation only event on April 21 - 22, 2008 in Pasadena, California.
Set to occur during Earth Day, 2008 (April 22) the event brings " ... environmentally-minded business leaders and the green movement's brightest thinkers ..." together for "... for FORTUNE's first-ever Brainstorm: GREEN Conference."
" ... will be an unprecedented gathering of business and environmental leaders, as executives, academics, politicians and NGOs join to discuss the impact of the green movement and explore the opportunities and challenges facing FORTUNE 500 companies, entrepreneurs, government, and the financial world."
Via: Brainstorm Green Link
To lessen the environmental impact of this gathering ... "... have developed guidelines to reduce the conference's environmental impact. These measures break new "green" ground for FORTUNE events, ... welcome feedback from participants and look forward to tracking and improving our efforts over time — at this, and other FORTUNE events."
For example ...
" ...Decrease the amount of paper handed to guest at check-in/check-out, with goal of paperless process. ...Offer hybrid or high-efficiency vehicles for guest ground transportation, whenever possible. ...
" ...in-room recycling. ... newspapers upon request only and with no plastic wrapper."
" ... Encourage recycling by providing recycling bins in all meeting space areas. ...Prohibit plastic water bottles and replace with reusable water bottles."
" ... Compost food waste or donate to a local food program. ...menus using organic produce from sustainable local farmers."
For the rest of the significant and detailed efforts follow the link below.
Via: Brainstorm Green Link